Marketing Degree Requirements

In addtion to the Business Core Requirements, Marketing Majors must complete the following:

Junior - Semester I
MGMT 3312 Behavior in Organizations
ORMS 3310 Data Analysis and Statistics
MGMT 3315 Communicating in Business
MKTG 3310 Principles of Marketing
BLAW 3310 Legal Environment of Business

Total

Sem. Hrs.

3
3
3
3
3

15
Junior - Semester II
FINA 3310 Financial Management I
MISY 3310 Management Information Systems Concepts
Marketing Elective
Select one of these 3 hour courses:
MKTG 3315 Promotional Strategy, or
MKTG 4310 Distribution Systems in Marketing, or
MKTG 4340 International Marketing
MKTG Elective

Total


3
3
3
3



3

15
Senior - Semester I
*PHIL 3340 Foundations of Professional Ethics
MKTG 4320 Marketing Research
Marketing Elective
BUSI 4310 International Business**
OPSY 4314 Operations Management

Total


3
3
3
3
3

15

Senior - Semester II
MKTG 4350 Marketing Problems and Policies
Non-business Elective
Marketing Electives
MGMT 4388 Administrative Policy and Strategy
Non-business Elective

Total

*University core
**If student takes International Marketing in the major, a business elective or any other international business course may be substituted.


3
3
6
3
3

18